Google positions

Google positions

Anyone who uses Google knows that any keyword you type in usually returns a thousand search results running to hundreds of pages.

We would be lost in this sea of information if we didn’t assume that the most relevant results would come up in the first few pages, if not in the first page itself.

The best in the business have to be the most visible. No wonder, then, that there is a mad scramble to reach the top Google positions.

So how to be amongst the top Google positions? This is not so easy to achieve. But there are surely certain dos and don’ts one can keep in mind.

It is more difficult to join the top ten ranks on Google than on other search engines. So you need to have loads of patience, especially if you are a new site.

Different search engines have different market bases in different countries or economic zones. Google, for example, has about 90 per cent control of online traffic in Spain compared to other search engines such as Yahoo. So, although a generally high quality of your site makes it eligible to be in the top positions of all major search engines, it would be unwise to expect automatic uniformity in rank priority.

The first question is, how well designed your website is. This involves a judicious use of keywords as well as the overall layout of the web pages. Remember that a search engine indexes and returns search results on the basis of web-pages, not websites.

The title-page of your site should have keywords that are catchy and concise. It helps to have creative rather than clichéd keywords and taglines.

The body of the text should have a careful distribution of keywords. Keywords should be prominent at the beginning and the middle of the text and appear occasionally in the middle. The optimal keyword density for a site varies from 5 to 20 per cent depending on the content and size. This means two to three keywords per page. It’ll be foolish to multiply keywords mindlessly, for this will be treated as spam.

For your site to be in the top Google positions your keywords should have high relevance. Each page on your site should be well linked internally, with each page containing the major keywords. The content of each page should be closely related to the main theme of the website as a whole.

You also need to have a healthy share of external links if you’re to reach the top Google positions. It helps if other sites insert their links into yours. You can build links by exchanging links with other sites and registering your site with web-directories. Be careful about which sites you share links with.

The popularity of your site within a community of related sites as well as globally generates links and takes you to one of the top Google positions. But this takes time.

So the secret to get amongst the best Google positions are:

1) Quality Content,

2) Keyword Optimization

3) Patience!

4) Link building

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Google positions Google positions Anyone who uses Google knows that any keyword you type in usually returns a thousand search results running to hundreds of pages. We would be lost in this sea of information if we didn’t assume that the most relevant results would come up in the first few pages, if not in the first page itself. The best in the business have to be the most visible. No wonder, then, that there is a mad scramble to reach the top Google positions.
So how to be amongst the top Google positions? This is not so easy to achieve. But there are surely certain dos and don’ts one can keep in mind. Read the Full Story

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